Free shipping on orders over $49 📦
FREE 3-piece curl care gift with every order of $49+ 💫
Love it or return it within 30 days 💖

Your cart

Your cart is empty

Check out these collections.

The Hair Set Event

20% off
Hair Sets

Going, going… almost gone! Refresh your hair routine with a limited-edition set, now an extra 20% off.

Always Vegan

Cruelty-Free

SLS & SLES-Free

Paraben-Free

Made in Canada

Color Safe

Gluten-Free

New!

Hydration Boost Duo

Meet the thirst-quenching duo your hair’s been dreaming of: deep hydration, weightless shine, and 20% savings.

Free 3-piece Gift

Ready, set, curl

Bounce, shine & frizz-control, all on us! Get a free 3-piece curl-defining gift with every order of $49+.

We design the product.

You design the beauty.

Award-Winning Products

Loved by hairstylists and beauty editors, our products have earned top honors for their performance and innovative formulas.

Performance-Driven Formulas

No compromises. Clean ingredients meet high-performance formulas for hair that feels as good as it looks.

Cruelty-Free & Peta-Certified

Our formulas are 100% vegan and never harm our fur friends in the making. We care about the planet and all who call it home.

Results on Repeat