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Free 5-piece healthy hair gift!
Free 5-piece healthy hair gift!

$42 value

FREE 5-piece healthy hair gift

Treat your scalp and strands with our biggest gift of the year! Yours free with every order of $49+.

Always Vegan

Cruelty-Free

SLS & SLES-Free

Paraben-Free

Made in Canada

Color Safe

Gluten-Free

25% off HOLD.ME collection

Hold up, babe!

25% OFF Styling faves

Smooth, control, and keep frizz away - all day. Save 25% on our HOLD.ME collection for a limited time!

We design the product.

You design the beauty.

Award-Winning Products

Loved by hairstylists and beauty editors, our products have earned top honors for their performance and innovative formulas.

Performance-Driven Formulas

No compromises. Clean ingredients meet high-performance formulas for hair that feels as good as it looks.

Cruelty-Free & Peta-Certified

Our formulas are 100% vegan and never harm our fur friends in the making. We care about the planet and all who call it home.

Results on Repeat